Resources
Foundational Check-List
Our working style is quite different from other consultants or agencies and it may not be a match for your needs (that’s ok!). We focus a lot on philosophy prior to execution.
Twitter Best Practices
Social media is a beast all of its own. Here you’ll find some easy updates or guidelines to make your channels stronger and more engaging.
Instagram Best Practices
Social media is a beast all of its own. Here you’ll find some easy updates or guidelines to make your channels stronger and more engaging.
Facebook Best Practices
Social media is a beast all of its own. Here you’ll find some easy updates or guidelines to make your channels stronger and more engaging.
Youtube Best Practices
Are you shy about getting in front of the camera like me? When creating video, there are a few things to consider that can keep you in alignment while being in front of the camera. Keep these in mind and you wont have a problem talking to the lens.
Blogging & Vlogging
No matter how skilled you are at writing, a promotional blog will undoubtedly read as “pushy” or “pitchy” or “aggressively boring” or—most importantly—”robotic.” We must resist the habit of falling to the temptation of the easily created promotional blog.
Newsletters & Email
Knowing your audience is one of the most important pieces of data you can leverage to improve your email strategy. Understanding the ins and outs of audience behavior allows you to effectively personalize your email messages with language, tone, and delivery that truly speaks to them.
International Day’s 2021
As you’re preparing your annual content calendar, there is no valid excuse as to why you can’t post on social media at the very least once a week. As I was putting together this list of holidays and special occasions to celebrate, I was overwhelmed by how many “holidays” there are on the calendar.
Free & Low-cost Marketing
Here’s a list of low-to-no-cost marketing ideas. Keep in mind that we live in a pay-to-pay marketing culture, so these will also possibly be low-impact as well.