High-performance Coaching
Frequently Asked Questions
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What is Performance Psychology?
In performance psychology, “performance” is an umbrella term that encompasses sports, business, and the performing arts.
Rooted in sports psychology, it’s a science-based approach to optimizing how we think, feel, and act under pressure. While it began in athletics, its principles now apply broadly to anyone whose success depends on consistent high-level execution—whether you're an athlete, entrepreneur, healthcare provider, first responder, educator, performer, or skilled tradesperson.
Performance psychology helps you build the mental tools needed to thrive when the stakes are high.
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What is performance psychology coaching?
Performance psychology coaching helps you develop the mental skills needed to excel under pressure. It’s grounded in science and tailored to help you improve focus, manage stress, build confidence, and recover from setbacks. Whether you’re an athlete, entrepreneur, or executive, these tools help you consistently show up at your best.
Unlike general coaching, this work is built on evidence-based principles from sports psychology, customized to your unique goals and challenges. With me, you’ll not only walk away with real-world, actionable tools—you’ll also learn some of the underlying science behind why those tools work, so you can use them with confidence and clarity in any high-stakes environment.
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Do I need to be an athlete to benefit from this?
Not at all.
While my background includes competitive athletics, my clients today range from leaders and professionals to students and high achievers navigating high-pressure environments.
If you’re showing up in your life, work, or relationships with the desire to grow, perform, and adapt—this work is for you.
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How is this different from therapy or life coaching?
Performance psychology coaching is not therapy—it’s forward-focused and skill-based. Therapy explores the past to heal; coaching builds on where you are now to help you optimize performance and resilience.
It also differs from life coaching in that I don’t rely on personal anecdotes or generic advice. My approach is grounded in psychology and neuroscience. This ensures our work is measurable, intentional, and results-driven.
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What does “trauma-informed” mean in this context?
Being trauma-informed means I understand how stress, adversity, and past experiences can shape how we perform, lead, and relate to others. I create a coaching environment rooted in emotional safety, consent, and self-awareness.
This is not trauma therapy—but it is informed by trauma science, meaning we work with, not against, the nervous system and your lived experience.
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What kinds of clients do you work with?
I work with:
Athletes seeking mental skills training
Executives and entrepreneurs under performance pressure
Teams looking to build cohesion and leadership
Organizations focused on resilience, retention, and mental agility
Coaches, creatives, and educators ready to level up their mindset
If you're navigating high expectations and real-world challenges, we’ll work well together.
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What can I expect in a session?
Each session is tailored to you—but you can expect:
A safe space to explore what’s getting in the way of optimal performance
Practical mental skills you can start using right away
Tools like visualization, mindfulness, goal-setting, stress regulation, and cognitive reframing
Honest reflection, science-based strategies, and support that meets you where you are
Sessions are typically 55 minutes, held online or in-person (depending on location), with personalized follow-up.
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What areas do you specialize in?
My coaching focuses on:
High-performance mindset training
Trauma-informed leadership
Mental resilience for entrepreneurs & small business owners
Focus, confidence, and motivation under pressure
Burnout recovery and stress management
Team and organizational culture building
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What are your credentials?
With two decades of experience in business—from corporate leadership to small business ownership—I bring both strategic insight and lived experience to my work. I hold a Master’s in Sports and Performance Psychology and am currently pursuing a doctorate in psychology, specializing in trauma. I’ve also trained in trauma-informed coaching practices and am working toward my Certified Mental Performance Consultant (CMPC) credential through the Association for Applied Sport Psychology.
My approach is grounded in science and shaped by life. Having lived and worked internationally—in Japan for 7 years, Mexico for 1 year, and Belize for 6 months—I bring a global, culturally responsive lens to every coaching relationship. Whether you're navigating pressure in the boardroom, on the field, or in everyday life, I help you build the mental tools to perform with purpose, clarity, and resilience.
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How long does coaching last?
It depends on your goals. Some clients work with me for 8–10 sessions to develop a targeted skillset, while others choose longer-term coaching to support ongoing personal and professional development.
We always begin with a consultation to clarify goals, then co-create a plan that fits your needs and schedule.
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Do you work with teams or companies?
Yes. I offer:
Team performance and leadership workshops
Trauma-informed leadership training
Executive coaching
Resilience-building programs for small businesses and startups
I also partner with coaches, therapists, and HR leaders to align support systems and optimize results.
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Can you share examples or success stories?
While client confidentiality is essential, I can tell you this: my clients walk away with stronger mental tools, clearer self-awareness, and a renewed sense of agency. They stop playing small, start taking intentional action, and learn how to bounce back without burning out.
Top performers like Michael Phelps, Simone Biles, and Naomi Osaka have publicly credited their success to working with performance psychologists—proof that mental skills training isn’t extra. It’s essential.
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What’s the best way to get started?
Start with an introduction to talk through your goals and see if we’re a fit.